Posts Tagged ‘MyCareer’

Recruitment Advertising – Are print ads making a comeback?



New research claimed that newspapers, combined with their online websites, are more reputable and effective in influencing the views of consumers than other media channels. The report is a fascinating look at how people consume their news and interact with newspapers (figure 1). It paints a rather glowing picture of the Australian newspaper industry at a time when the sector is struggling for relevance in most developed economies.

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So, are print classifieds making a comeback? Not really, but they are not completely dead either.

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